Saturday, August 31, 2013

BlackBerry is What!?!

Welcome!

Welcome to the first post for the Fix All Cell blog! Check out our website at fixallcell.com For other news and offers on cell phones. Today we are going to look at something we consider a shocker and depressing. One of the original giants and leaders in smart phones is admitting defeat of sorts. This is a common place for the pioneers to be the first ones to fall. Just like Sega and TiVO, BlackBerry's director, Bert Nordberg, has stated that his company cannot survive if they challenge Android and iOS. They will however become a niche company instead, and live on that way.

The story

All of the following is a summary of the original article here, which describes exactly what Nordberg has stated about the BlackBerry corporation. Nordberg also mentioned that the BlackBerry company will be separated to different companies. Possible companies to take over different areas are IBM and Lenovo, but BlackBerry will probably keep manufacturing the software. As stated earlier in this blog post, Nordberg doesn't see that they will be able to keep up with smart phone “giants” like Apple, Samsung, and Google.
His exact words are:

"I think BlackBerry is able to survive as a niche company. But being a niche company means deciding to be a niche company. Historically, BlackBerry has had larger ambitions. But battling giants like Apple, Google and Samsung is tough."
-Bert Nordberg, Director, BlackBerry

It will definitely be depressing to see them demote themselves, but everyone does what they need to in order to keep existing. We do think however that they will survive forever in history as one of the pioneers of smart phone technologies and the ability to multitask on your cell phone.

Come back for our next blog post on Monday, and be sure to check out our website for great deals on phones, or to sell your own old phones!